OMG! Today (11/04/10) the price is $2.82!)
Through the magic of Ravelry, I just learned that B&N online is offerring the new Sock Yarn One-Skein Wonders book for just $4.84 (with free shipping for orders over $25)! This is an amazing deal! It's cheaper than I can buy them with my contributor's discount (which does not have free shipping). I don't know how long the sale will last, so if you're thinking of buying this book, now's your chance (and I believe that Canadian buyers can get it for something like $11, with shipping). And even better, this is a special B&N edition with 5 extra patterns (which means you might want one even if you have already purchased the other version).